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The agency of tomorrow. Our company, our team

Partner to innovators – since 1980

The Ruess Group is an internationally oriented marketing and communications agency with offices in Stuttgart, Munich, and Leipzig. For more than four decades, we have been supporting corporations and medium-sized companies in successfully positioning their brands in national and international markets.

Passion for marketing

Inspiring people and driving business forward

As a full-service marketing agency, we combine strategic consulting, creative communication, and digital excellence. We develop integrated marketing solutions that give B2B brands visibility, relevance, and reputation – creating the foundation for sustainable business success.

Our goal is not only to support companies operationally but also to guide them strategically – from brand positioning and international campaigns to data-driven marketing and AI-supported processes.

Marketing agency
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All magazine articles
Marketing Controlling – From Goal to Impact
26.08.2025 / 2 min. read

Marketing Controlling – From Goal to Impact

PR agency Ruess Group
20.08.2025 / 2 min. read

Press Relations Today – Data-Based, International, Integrated

AOK Company Run Ruess Group
03.07.2025 / 1 min. read

On Your Marks, Get Set, Go – Ruess Group at the Company Run

Our DNA

Experience Since 1980 – Combined with the Power of AI and Data

The Ruess Group was founded in 2005 as a holistic marketing agency with the goal of reimagining international communication. However, our roots go back even further: in 2012, we expanded our team by integrating the agencies Schott Relations and Markenwerke (founded in 1980). In 2015, Pro Publica (founded in 1984) joined the group. This brought decades of experience in PR, advertising, and trade fair communication into our work.

This heritage shapes our DNA: we combine tradition and reliability with innovation, international connectivity, and digital excellence. Our teams work across disciplines – from strategy and communication to online marketing, PR, and creative development.

A key part of our identity is the consistent use of data and artificial intelligence. AI-driven analyses help us better understand markets, optimize campaigns, and make content even more relevant. The result is a symbiosis of experience, creativity, and technological expertise that makes our work as an international marketing and communications agency truly unique.

StrategyCommunications consulting

Your Advantage

Delivering measurable impact – not just promises

Why do international corporations and leading medium-sized companies choose the Ruess Group? Because we seamlessly combine strategy, creativity, and technology to ensure that communication is not only visible but also measurably successful.

Our work goes far beyond developing individual campaigns. We think of marketing and communication in an integrated way – from reputation and reach to lead generation and brand management. Every activity contributes to clearly defined KPIs, which we document transparently and visualize in dashboards for our clients.

We are particularly strong where complexity and internationality meet. AI-driven analytics and data-based management ensure that content reaches the right audiences, budgets are used efficiently, and results are reliable. For our clients, this means less coordination effort, shorter time-to-market, and programs that deliver measurable impact across all target groups.

PR agencyAdvertising agencyOnline marketing agency
Delivering measurable impact – not just promises
Delivering measurable impact – not just promises

How we work

Integrated Teams, Clear Processes, Results with Substance

Our clients work with us because they expect more than conventional agency services. They are looking for partners who understand complex challenges, think internationally, and deliver measurable results.

To achieve this, we assemble interdisciplinary teams that closely integrate strategy, creation, PR, online marketing, media, and data analytics. In addition to operational specialists, every client is supported by an experienced senior-level sparring partner – providing strategic foresight and direct access to management.

A key element of our working approach is the consistent use of data and artificial intelligence. AI-driven analyses enable us to better understand markets, address target audiences more precisely, and continuously optimize campaigns. From the very beginning, all measures are aligned with defined KPIs – and their effectiveness is transparently documented in dashboards.

The result: programs that are not only creative and inspiring but also deliver predictable impact – internationally, across multiple channels, and with lasting efficiency.

Data-driven agencyMedia agency

Who we are

Diversity, Expertise, and Passion for International Brands

Behind the success of the Ruess Group is a team of experienced specialists and creative minds who take a holistic approach to marketing and communication. Our employees come from a variety of disciplines – from strategy and PR to creation, online marketing, media, and data analytics.

This diversity is our strength: it enables us to view complex challenges from multiple perspectives and to develop solutions that are both creative and strategically sound. International experience, industry expertise, and technological know-how combine to form a broad spectrum of competencies that deliver genuine added value for our clients.

What drives us is our passion for making brands and businesses successful. We work with curiosity, a solution-oriented mindset, and in a spirit of partnership – always with the goal of achieving measurable results and inspiring our clients over the long term.

Careers
Diversity, Expertise, and Passion for International Brands
Diversity, Expertise, and Passion for International Brands
Management

Leadership Team

  • Steffen Rueß, Geschäftsführender Gesellschafter

    Steffen Rueß

    Managing Partner

  • Angela Kunwald - Geschäftsführende Gesellschafterin

    Angela Kunwald

    Managing Director, Stuttgart

  • Rafael Rahn

    Rafael Rahn

    Managing Partner, Munich

  • Frank Raucamp

    Frank Raucamp

    Authorized Officer

Our responsibility

Acting Sustainably, Living Our Values, Shaping the Future

Our responsibility

Acting Sustainably, Living Our Values, Shaping the Future

As an international marketing agency, we take responsibility – for our clients, our employees, and society as a whole. For us, sustainability means more than ecological measures: it represents an attitude based on transparency, fairness, and long-term thinking.

We actively promote diversity within our teams and foster a corporate culture built on respect and openness. We also support initiatives that strengthen democracy, social dialogue, and international understanding.

In our client work, we combine business objectives with social relevance. Topics such as sustainability, transformation, and responsible corporate governance are playing an increasingly important role in communication. We help companies develop credible positions, convey meaningful content, and build trust – both internally and externally.

This is how we understand sustainability: as an integral part of our agency’s work and as a contribution to a future-oriented economy and society.

Acting Sustainably, Living Our Values, Shaping the Future
Our locations

Regionally Rooted – Internationally Connected

The Ruess Group has offices in Stuttgart, Munich, and Leipzig – three locations that give us a strong presence in southern and central Germany. From these bases, we support international corporations and medium-sized companies in their markets around the world.

Our locations combine regional roots with a global perspective. Stuttgart is our origin, Munich represents international networking and close client relationships in southern Germany, and Leipzig strengthens our team with additional expertise and proximity to clients.

In addition, we have been working for many years with a carefully selected network of local partner agencies across Europe, Asia, and North America. This ensures that our strategies and campaigns are culturally relevant and deliver full impact in every market.

For our clients, this means direct local contacts, short communication paths, seamless processes – and the assurance that their brand is managed consistently on an international level.